(Cross-posted on the Google for Nonprofits blog)
We’re pleased to announce the winners of the NGO Impact Award, a new award that recognizes Google Online Marketing Challenge student teams that made an outstanding difference to their nonprofit partners via superb online marketing campaigns. The deciding factors for these winners were the effectiveness of the campaign and a 200-word report on how the advertising impacted the nonprofit. The reports were judged by an independent panel of nonprofit leaders.
Prizes for the winners include:
- 1st place - $15,000 donation to the nonprofit partner
- 2nd place - $10,000 donation to the nonprofit partner
- 3rd place - $5,000 donation to the nonprofit partner
Michael Albrecht and Christian Pfeifhofer taught by Dr. Horst Treiblmaier from Vienna University of Economics and Business worked with TrashDesignManufaktur. TrashDesignManufaktur is a non-profit organization in Vienna which offers unemployed persons the opportunity to learn new skills by up-cycling electronic waste and discarded machines into high-quality design objects, such as jewelry and furniture.
Sebastiano Comin, Simone Dolci, Elena Merazzi, Elena Moriondom and Giuseppe Scampa taught by Dr. Nicoletta Vittadini from Università Cattolica del Sacro Cuore collaborated with Istituto Oikos. Istituto Oikos works in Europe and in developing countries to advocate for and promote environmental conservation.
The team of Erin Blatzer, Lauren Davis, Carolina Thomas, and Jeffrei Clifton taught by Professor Steven Koch from University of Houston partnered with the Houston Symphony. The Symphony is one of America's oldest performing arts organizations and performs approximately 170 concerts each year for more than 350,000 Houstonians.
If you’re interested in being involved in next year’s Google Online Marketing Challenge NGO Impact award, stay tuned to our website.